Art Auctions Present A Private Collection Of Images Taken By James McCutcheon at The Beatles Concert June 15th 1964

Memories captured in a frame, now passed
from hand to hand
- Still Priceless, even with a price tag.

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Where History and Creativity Meet

Art Auction is your gateway to extraordinary. From rare photographs capturing iconic moments in time to private collections of memorabilia, original artworks, and timeless treasures – every piece tells a story.

Whether you’re a seasoned collector, a curious enthusiast, or simply searching for something truly unique, you’ll find a carefully curated selection of works by great artists, rare historical images, and one-of-a-kind finds you won’t see anywhere else.

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Our Featured Collection

When The Beatles touched down in Australia in June 1964, they didn’t just cross borders they crossed into the hearts of a nation, creating unforgettable moments of Beatlemania that echoed for years to come.

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A rare photo auction isn’t just a sale
It’s the unveiling of moments history almost forgot,
now bidding for a second glance.

The Story Behind the Shots

I’m James McCutcheon,

I was lucky enough to be at the Beatles concert with my wife in Melbourne on June 15, 1964. Before the show started, my wife and I turned to the ladies behind us and asked, “Will you scream when they come out?” They smiled and said, “We don’t know yet.” Well, they screamed—and so did everyone else!

We couldn’t hear a single note over the roar of the crowd. Our ears rang for three days. I had my trusty Leica 111F and Hector telephoto lens that I received for my 21st birthday with me and managed to snap 14 shots in the chaos. Still one of the loudest, wildest, and most unforgettable nights of our lifes.

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Watch & Win

Track your bids in real time. The highest bidder at closing time wins the photo.

Bring History Home

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Frequently Asked Questions

What is an auction?

An auction is a method of buying and selling goods or services by offering them up for bid, taking bids, and selling to the highest bidder. It is commonly used for selling items like art, antiques, property, and even online goods.

Auctions work by inviting people to bid on an item or service. The auctioneer starts the bidding at a set price or lets bidders begin. Participants then offer higher bids until no one is willing to go higher. The highest bidder wins the item and pays the final bid amount. Some auctions have reserve prices (minimum acceptable price), and if bidding doesn’t reach that, the item isn’t sold.

There are several types of auctions, each with its own rules and format. The most common is the English auction, where bidding starts low and increases as participants openly place higher bids. The highest bidder wins the item. In contrast, a Dutch auction begins with a high price that gradually decreases until someone accepts the current price.

Another type is the sealed-bid auction, where all bidders submit their offers secretly, and the highest bidder wins. A special form of this is the Vickrey auction, where the highest bidder still wins but pays the second-highest bid amount. Each type of auction is suited to different situations and goals.

Anyone who meets the auction’s requirements can participate. This usually includes individuals, businesses, or institutions with the ability to pay and follow the rules set by the auctioneer. Some auctions are open to the public, while others may require registration, a deposit, or an invitation. Online auctions often require users to create an account before bidding.

If you win an auction, you are legally required to buy the item at your winning bid price. You must pay within the time set by the auction rules.

After payment, you receive the item or ownership rights. In some cases, extra fees like taxes or shipping may also apply.

Now Bidding: Iconic Moments Captured in Time

Join us for an exhilarating live auction experience where art meets excitement.

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Beatles Frame Mock Up